GSMA RCS Business Messaging Labs
What are RCS Business Messaging Labs and how will you benefit from attending?
GSMA RCS Business Messaging Labs have been designed to bring together leading stakeholders in the messaging industry to discuss the operational and commercial requirements that will enable RCS to become an industry-leading business messaging platform.
Attending a GSMA RCS Business Messaging Lab will allow you to contribute to the future of business messaging. From designing commercial models and customer experience, to informing the GSMA standards, your contribution will ensure an open ecosystem that works together to realise the value estimated by 2020 of $74 billion. With the commercial launch of RCS Business Messaging, attendees will experience the latest brand campaigns and will hear about their impressive results so far. Networking is a major part of the Lab series, and individuals have made important connections at the Labs they have gone on to work with.
Watch the GSMA Lab experience in the videos below:
RCS Business Messaging Lab: Barcelona (MWC18)
Date: 25 February 2018
Sponsored by: 3Cinteractive
RCS Business Messaging Lab: Munich
Date: 1 December 2017
Sponsored by: tyntec
What are the different categories of Labs and which should you attend?
GSMA RCS Business Messaging Awareness Lab:
The Awareness Lab is aimed at companies that are new to RCS. The purpose of these Labs is to provide individuals with an understanding of the Operator RCS service, the GSMA Universal Profile standard, the RCS Ecosystem (Operators, Brands, Technology Companies and Marketing Companies), RCS global deployment, handset adoption, customer experience, brand trials, commercial models and privacy, and security and trust. The Awareness Lab is open to both members and non-members.
GSMA RCS Business Messaging Innovators Lab:
The Innovators Lab is aimed at companies who are already engaged with RCS. It enables individuals to contribute to the future of messaging and to ensure RCS becomes an industry-leading business messaging platform by sharing, identifying and resolving issues. The Innovators Lab is for GSMA members only.
GSMA RCS Business Messaging Thought Leaders Lab:
The Thought Leaders Lab is aimed at member companies and specifically at individuals with 10 years of messaging experience. The purpose of these Labs is to set the strategic agenda for messaging for the year ahead. The Thought Leaders Lab is by invitation only.
When are the next RCS Business Messaging Labs taking place?
|#1||Florida, USA: 3Cinteractive HQ||Wed, 3 May 2017||10:00 – 17:00|
|#2||London, UK: GSMA HQ||Thu, 8 Jun 2017||10:00 – 17:00|
|#3||Shanghai: MWCS 2017||Tue, 27 Jun 2017||10:00 – 17:00|
|#4||Seattle, USA: OpenMarket HQ||Mon, 26 Jul 2017||10:00 – 17:00|
|#5||San Francisco, USA: MWC Americas 2017||Mon, 11 Sep 2017||09:00 – 12:00|
|#6||‘Commercial Models Workshop’, London, UK: GSMA HQ||Mon, 23 Oct 2017||10:00 – 16:30|
|#7||Bogotá, Colombia: GSMA Mobile 360 – Latin America||Wed, 1 Nov 2017||14:30 – 17:00|
|#8||Allianz Arena, Munich, Germany: Hosted by tyntec||Fri, 1 Dec 2017||10:00 – 16:00|
Atlanta, GA, USA: Hosted by CLX Communications
Wed, 31 Jan 2018
09:30 – 17:00
|#10||Barcelona, Spain (Mobile World Congress 2018): Hosted by 3Cinteractive||Sun, 25 Feb 2018||12:00 – 17:00|
|#11||San Francisco, United States: Hosted by Google||Wed, 25 Apr 2018||10:00 – 16:00||Thought Leaders|
|#12||Amman, Jordan: Sponsored by Cequens||Thu, 10 May 2018||10:00 – 17:45||Awareness|
|#13||Shanghai, China (Mobile World Congress Shanghai 2018)||Wed, 27 Jun 2018||13:00 – 17:00||Innovators|
|#14||Los Angeles, United States (Mobile World Congress Americas 2018): Sponsored by 3Cinteractive||Tue, 11 Sep 2018||11:00-17:30||Awareness|
|#15||Toronto, Canada: Hosted by Samsung||Thu, 27 Sep 2018||10:00-17:00||Awareness|
|#16||Rio de Janeiro, Brazil||Tue, 9 Oct 2018||10:00-17:00||Awareness|
|#17||London, UK: Hosted by Esendex||Wed, 24 Oct 2018||10:00 – 16:00||Innovators|
|#18||Moscow, Russia (M360 Russia)||Tue, 30 Oct 2018||13:00-17:00||Awareness|
|#19||New Jersey, United States: Hosted by Verizon||Thu, 15 Nov 2018||10:00-17:00||Innovators|
|#20||Buenos Aires, Argentina (M360 LatAm)||Wed, 5 Dec 2018||13:00-17:00||Awareness|
|#21||Florida, United States: Sponsored by 3Cinteractive||Thu, 24 Jan 2019||10:00-17:00||Thought Leaders|
|#22||Barcelona, Spain (Mobile World Congress 2019)||Sun, 24 Feb 2019||10:00-17:00||Innovators|
Please register your interest in attending our upcoming Labs here: